The Story of Squishface
When Tiffany adopted her English Bulldog, Milo, from a rescue, she had no idea that irritated wrinkles and tear stains were such a common struggle for dogs with lovable “squishy” faces. Like any devoted pet parent, she assumed there was already a product out there that could help. But after endless searching, Pinterest deep dives, and trying every DIY remedy she could find, nothing worked — and Milo was still uncomfortable.
Determined to make a real difference, Tiffany decided to create her own solution. What started as a simple idea to help one dog soon grew into Squishface — a brand dedicated to safe, effective, and natural skincare for wrinkly, drooly, and sensitive dogs everywhere.
WE'RE DOG LOVERS LIKE YOU
Created Just for Dogs
Founded in 2017, Squishface was built on one simple mission — to make effective, gentle, and naturally based skincare for dogs. Our products are specially formulated to help with tear stains, yeasty paws, irritated wrinkles, itchy ears, and dry, crusty noses — all those tough-to-treat spots that need extra love and care.
As word spread about the amazing results of Squishface Wrinkle Paste, we expanded our line to include solutions for every part of your pup’s routine — from Wrinkle Wipes and Toe Paste to Nose Balm and Ear Wipes.
Made proudly in the USA with simple, pet-safe ingredients, Squishface helps create healthier dogs and happier dog parents — one wrinkle, paw, and boop at a time.
Meet The Pack!
Tiffany's first rescue Bully, and the inspiration for Squishface!
She joined the team in 2019!
The latest addition to the team!
